Product Marketing Manager at TrueLayer |

Product Marketing Manager

11-50 employees
Posted - Accepting applications

Product Marketing Manager at TrueLayer

TrueLayer’s Product Marketing Manager will be the evangelist and the go-to authority on TrueLayer’s product offering. You’ll work at the centre of cross-functional teams, and inform strategic decision making on product roadmap, propositions and marketing strategy, as well as tactically executing these strategies.

Who we are:

At TrueLayer, we build universal APIs that allow companies to access the financial data of their customers, securely, reliably and efficiently.

Headquartered in London, we’re a small team of talented, creative problem-solvers who are working hard to build the most innovative financial technology possible. To date, we’ve raised $12.5m from investors like Northzone, Anthemis and Connect Ventures.

And, we’re just getting started.

What you will do:

  • Develop our brand across both the UK and Europe;
  • Develop our brand tone and build brand awareness
  • Create and craft multimedia content to drive awareness and uptake of our product offering;
  • Attending relevant industry events and spreading the word about TrueLayer;
  • Developing and executing Go to Market strategies across online and offline channels, working closely with colleagues in Design, Sales, Product, Ops and Engineering.
  • Working closely with the Product team, you’ll identify unique value propositions and then launch enhancements and new offerings.
  • Be the PR expert at TrueLayer, maximizing the value returned from our PR efforts, both internally and potentially with external agencies.
  • Always be in the know about our competitors, potential opportunities for our own growth, and help us stay ahead of the competition.
  • Build strategic partnerships with individuals and organisations who are on our wavelength, and also promote the same principles of financial usability as we do

We’re looking for people who:

  • Have 4-6 years of experience in a similar role, ideally at a SaaS/Tech-first company.
  • Are metrics-driven, with a passion for continuous refining, optimising and perfecting. You know what success looks like, and how you’d measure it.
  • Can leverage the power of data to inform decision making and to back up assertions.
  • Love big picture thinking, and back it up with tactical, hands-on execution.
  • Can demonstrate a history of successful stakeholder management, ideally in an early-stage startup or a company undergoing significant growth.
  • Have a solid understanding of TrueLayer’s Value Proposition - including knowledge of APIs, Payments/Financial Services, OpenBanking etc.
  • Are evidently passionate about the space - maybe you regularly attend meetups, or you blog about the latest developments in the industry.

Nice to have

  • Specific experience in a FinTech company involved heavily in Payments and Data.
  • Demonstrable success launching new product offerings, maybe even into a new international market.

What you need to send to us:

  • A CV/Linkedin profile;
  • Why you want to work at TrueLayer
  • A couple of paragraphs about a particularly challenging project you’ve worked on.

We look forward to hearing from you!